Greg Gregory Goes Global!

Meet Greg Gregory, he is president and founder of ABC Gadget company. ABC employs 15 full time and five part-time employees in the small mid-western community of Somewhere, Kansas. His lead sales person just identified a large sales opportunity in Mainland China . . . now what?

 

Sally Smith's Sales Service Overseas?

Sally Smith has built her sales support services company from the ground up. She started in her basement with a computer, phone, and fax machine. Over the past five years she has grown the company from a handful of clients to over 500. She does serve clients internationally now, but just received a very serious request to open an office in Brasilia, Brazil . . . now what?

Your story here! We would love to hear about your “going global” success story or perhaps a “learning experience” that would help others avoid the same pitfalls. Please submit your picture and a description of your experience in 500 words or less to: info@learn2beglobal.com

Welcome!

Welcome to Learn2beGlobal at Michigan State University! We are glad you are here.

The examples above represent a small sample of the types of conversations we have been having over the past 18-months with small and medium sized businesses across the United States.

Resoundingly we heard the following:

“I know that there are resources out there to assist me as I look to take my organization global, but what I would really like is to have someone who can help me sort this out and who I can talk to along the way.”

Sounds like a reasonable request. In fact, a number of government and private agencies exist to assist you as you look to export to foreign markets and build your international business.

The twist with Learn2beGlobal is that we want to begin by emphasizing the importance of understanding what we call – Cross Cultural Competency. We want to increase your familiarity with the cultural components in the regions of the world where you will be engaging so that you will be more effective and comfortable in conducting international business, living and traveling in a global world.

L2BG Interviews Shelby Scarbrough from Practical Protocol

Audio File: MP3 (1.5 MB)

Topic: The Most
Common Cultural Mistakes that Businesses Make, and How to Avoid them.

Test your China IQ with this quiz from the Public Broadcasting Service

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MSU is an affirmative-action, equal-opportunity employer. East Lansing MI 48824